Develop a Sales Strategy for a New Product Launch

Pre-launch: Social media marketing campaign (6 weeks, $10,000) Launch: Trade show participation (2 weeks, $20,000), influencer marketing (4 weeks, $15,000), email marketing (6 weeks, $8,000) Post-launch: Account-based marketing (12 weeks, $30,000), sales enablement (12 weeks, $20,000), customer success (12 weeks, $25,000) Sales targets: $1 million in revenue within the first 6 months, $5 million by the end of year 1 Sales team structure: 2 sales managers, 6 sales representatives, 2 customer success managers